Franco's story

Furniture to shape life

Franco Crea is a unique, intelligent, and trusted designer within the high-end Australian furniture industry.

FrancoCrea™ offers furniture collections for residential and commercial applications in both exterior and interior settings, ranging from education, hospitality, public spaces, and residential.

Further to his established furniture products, FrancoCrea™ also offers his flagship custom commissioned designs; from loose furniture pieces to comprehensive joinery projects. The individuality of these projects truly underpins the distinctiveness of a FrancoCrea™ design.

Building strong relationships with manufacturers and incorporating them into the design process is something Franco feels is key to him being able to deliver his designs without having to compromise.

All FrancoCrea™ pieces are designed in-house. They are distinct, contemporary, and capture elegance with acuity. Franco Crea’s passion for design is coupled with a commitment to environmental, social, and economic sustainability.

About Franco

I am a curious soul. I see life as inspiration – each interaction a chance to expand the understanding of my surroundings.

I am for minimal wastage. I am for highly-resolved design thinking and execution. I am for visually-affecting and engaging spatial encounters.

Through my 14 years of professional experience I have come to fully appreciate the many forms which beauty can take. And that beauty resides in the elements of our surroundings.

I work with a raft of different materials, and this broad material variety translates, in the designed form, to a multitude of diverse sensory experiences. I love designing with timber, metal, solid surface, and natural stone. By using these familiar materials in conjunction with my trusted methods, I have developed my own iconic and consistent design language.

Minimalism and symmetry, accented with beautiful detail, afford my pieces a sense of theatre, elegance, and sophistication. The world can be ruthless and harsh at times, so it’s reassuring to be surrounded by beauty. Beauty can be transcendent; it can momentarily soften the harshness of reality. And what is life but a series of moments?

I am a designer. I create furniture experiences that bring beauty & help positively shape people's lives. This is who I am.

Franco Crea